{"product_id":"carolina-bbq-dry-rub-340g","title":"CROIX VALLEY: Carolina BBQ Dry Rub | Carolina-Style BBQ Rub | 340g (12oz) Shaker","description":"\u003cdiv style=\"border:1px solid #ccc;border-radius:8px;padding:14px 16px;margin:0 0 18px;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003eAt a glance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eHeat:\u003c\/strong\u003e None stated — tangy and pepper-forward, not a heat play\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 340g (12oz) shaker\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Hudson, Wisconsin, USA\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eDietary:\u003c\/strong\u003e Vegan and gluten free (brand claim); always check the physical label.\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eBest on:\u003c\/strong\u003e pulled pork, whole hog, pork shoulder, chicken\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch2\u003eA Carolina tang without leaving home\u003c\/h2\u003e\n\u003cp\u003eBuilt for the vinegar-forward, low-and-slow tradition of the Carolinas, this rub gives whole hog and pulled pork shoulder the tang they're famous for before a drop of sauce ever gets involved. It's for the backyard pitmaster chasing that classic Eastern Carolina bite, and it nails the balance between tang and savoury without tipping into sour.\u003c\/p\u003e\n\n\u003ch2\u003eThe flavour\u003c\/h2\u003e\n\u003cp\u003eFront palate opens tangy and bright, middle settles into cracked pepper and a savoury garlic backbone, finish carries a gentle warmth that sits well under a vinegar mop.\u003c\/p\u003e\n\n\u003ch2\u003eHow to cook with it\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eCoat a pork shoulder generously and let it sit uncovered in the fridge overnight so the tang and salt penetrate before it goes on the smoker.\u003c\/li\u003e\n\u003cli\u003eSmoke low and slow around 110°C, spritzing with a cider vinegar mix every hour to keep the bark from drying out.\u003c\/li\u003e\n\u003cli\u003eOnce pulled, toss the pork through its own rendered juices and a splash more vinegar for that classic Carolina finish.\u003c\/li\u003e\n\u003cli\u003eLeft-field use: rub it onto chicken thighs before grilling for a quicker weeknight taste of the same tang.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eIn the shaker\u003c\/h2\u003e\n\u003cp\u003eA shaker of pale golden-brown rub with fine, tangy-looking spice flecks throughout; a fine grind that dissolves quickly into a wet bark rather than sitting proud on the surface.\u003c\/p\u003e\n\n\u003ch2\u003eIngredients \u0026amp; Dietary\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients (from the brand's label):\u003c\/strong\u003e Paprika, Salt, Sugar, Spices.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDietary:\u003c\/strong\u003e Vegan and gluten free (brand claim); always check the physical label.\u003c\/p\u003e\n\n\u003ch2\u003eThe Rub Smuggler's Verdict\u003c\/h2\u003e\n\u003cdiv style=\"margin-top:10px;overflow:hidden;\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/876_sprinkling-pork-shoulder.png?width=440\" alt=\"Darryl Rubb, The Rub Smuggler\" width=\"220\" height=\"220\" loading=\"lazy\" style=\"width:220px;height:220px;float:right;margin:0;\"\u003e\n\u003cp style=\"margin:0;\"\u003eCarolina flavour lives and dies on the tang, and this one gets it right without tipping sour. Coat the shoulder the night before, then let it ride low and slow till the bark sets. Once it's pulled, glaze with \u003ca href=\"\/en-nz\/products\/heavenly-hell-holy-grail-hog-glaze-250ml\"\u003eHeavenly Hell's Holy Grail hog glaze\u003c\/a\u003e for a proper Eastern Carolina finish. Pile the pork into soft rolls with slaw dressed in \u003ca href=\"\/en-nz\/products\/tillmans-barbecue-florida-gold-mustard-bbq-sauce\"\u003eTillman's Florida Gold Mustard BBQ Sauce\u003c\/a\u003e for a proper Carolina sanga.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"border:1px dashed #E8340A;border-radius:8px;padding:14px 16px;margin:24px 0 18px;clear:both;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003e🏴‍☠️ Darryl's Secret: Overnight Carolina Pork Shoulder\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 10px;\"\u003e\u003cem\u003eTang first, sauce optional.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cstrong\u003eYou'll need:\u003c\/strong\u003e 2.5kg pork shoulder; 4 tbsp Carolina BBQ Dry Rub; 1 cup cider vinegar mixed with 1 cup apple juice, in a spray bottle.\u003c\/p\u003e\n\u003cp style=\"margin:8px 0 4px;\"\u003e\u003cstrong\u003eDo this:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col style=\"margin:0 0 4px 20px;\"\u003e\n\u003cli\u003eCoat the shoulder well and leave it uncovered in the fridge overnight.\u003c\/li\u003e\n\u003cli\u003eSmoke at 110–120°C, spritzing every hour once the bark has set.\u003c\/li\u003e\n\u003cli\u003eCook until it probes soft at 93–95°C, then wrap and rest for 1 hour.\u003c\/li\u003e\n\u003cli\u003ePull it and toss through the rendered juices with a splash more vinegar.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/div\u003e\n\u003ch2\u003eQuestions answered\u003c\/h2\u003e\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cstrong\u003eWhat style of BBQ is this rub for?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 14px;\"\u003eIt's built in the Carolina tradition — tangy and pepper-forward, made for pulled pork and whole hog.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cstrong\u003eDoes it need a vinegar sauce as well?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 14px;\"\u003eIt works beautifully alone, but a splash of vinegar mop or sauce after cooking leans further into the classic Carolina style.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cstrong\u003eIs it gluten free?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 14px;\"\u003eYes, per the brand's claim — always check the physical label to confirm.\u003c\/p\u003e","brand":"CROIX VALLEY","offers":[{"title":"Default Title","offer_id":44768324845610,"sku":null,"price":36.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/croix-valley-carolina-bbq-dry-rub-340g-front.png?v=1788141289","url":"https:\/\/www.therubhub.com.au\/en-nz\/products\/carolina-bbq-dry-rub-340g","provider":"THE RUB HUB","version":"1.0","type":"link"}