{"product_id":"carolina-smoke-beef-seasoning-250g","title":"CAROLINA SMOKE: Beef Seasoning - 250g","description":"\u003cdiv style=\"border:1px solid #ccc;border-radius:8px;padding:14px 16px;margin:0 0 18px;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003eAt a glance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eHeat:\u003c\/strong\u003e None — savoury, no chilli\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 250g shaker\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in Australia (Sydney) — Carolina heritage\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eDietary:\u003c\/strong\u003e Contains beef booster (not vegetarian) · may contain traces of gluten, soy, peanuts\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eBest on:\u003c\/strong\u003e Steak, brisket, beef ribs, burgers, pulled beef\u003c\/p\u003e\n\u003c\/div\u003e\u003ch2\u003eMake it, don't fake it\u003c\/h2\u003e\u003cp\u003eNick's beef rub pumps up red meat with bold, smoky swagger and zero gimmicks. Brisket, ribs, burgers or pulled beef — this one's for the BBQ purist who wants the meat to taste more like itself.\u003c\/p\u003e\u003ch2\u003eThe flavour\u003c\/h2\u003e\u003cp\u003eDeeply savoury from salt and a proper beef-booster backbone, with dehydrated vegetables and spices building a smoky, roast-dinner depth. No sugar rush, no chilli heat — just bold, beefy, grill-side character.\u003c\/p\u003e\u003ch2\u003eHow to cook with it\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eBrisket and beef short ribs, low and slow\u003c\/li\u003e\n\u003cli\u003eSteak of every cut, seared hard\u003c\/li\u003e\n\u003cli\u003eBurgers, smash patties and pulled beef\u003c\/li\u003e\n\u003cli\u003eBeef cheeks, tacos and hearty stews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eIn the shaker\u003c\/h2\u003e\u003cp\u003eA savoury, russet blend with a medium grind that forms a genuine crust on big cuts. 250g — enough to see a brisket through.\u003c\/p\u003e\u003ch2\u003eIngredients \u0026amp; Dietary\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e Salt, spices, dehydrated vegetables, beef booster, canola oil.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDietary:\u003c\/strong\u003e Contains beef booster (not suitable for vegetarians). May contain traces of gluten (wheat), soy and peanuts — always check the physical label.\u003c\/p\u003e\u003ch2\u003eThe Rub Smuggler's Verdict\u003c\/h2\u003e\u003cdiv style=\"margin-top:10px;overflow:hidden;\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/644_kiss-beef-short-rib.png?width=440\" alt=\"Darryl Rubb, The Rub Smuggler\" width=\"220\" height=\"220\" loading=\"lazy\" style=\"width:220px;height:220px;float:right;margin:0;\"\u003e\u003cp style=\"margin:0;\"\u003eNo sugar, no chilli, no nonsense — a beef rub that lets the cow do the talking. Arms crossed, I approve. Rub a packer brisket, smoke it over Tennessee's \u003ca href=\"\/en-nz\/products\/jack-daniels-whiskey-barrel-smoking-chips-charred-oak-wood-chips-600g\"\u003eJack Daniel's Whiskey Barrel Chips\u003c\/a\u003e, then serve it with Kansas City's \u003ca href=\"\/en-nz\/products\/three-little-pigs-bbq-competition-bbq-sauce-championship-kc-style-bbq-sauce-575g\"\u003eThree Little Pigs Competition BBQ Sauce\u003c\/a\u003e on the side. Season the trimmings with the same jar and call it a full day's work. More in the \u003ca href=\"\/en-nz\/collections\/carolina-smoke\"\u003eCarolina Smoke stash\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"border:1px dashed #E8340A;border-radius:8px;padding:14px 16px;margin:24px 0 18px;clear:both;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003e🏴‍☠️ Darryl's Secret: Smoked Beef Cheeks\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 10px;\"\u003e\u003cem\u003eThe cheapest cut, behaving like the most expensive.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cstrong\u003eYou'll need:\u003c\/strong\u003e 4 beef cheeks (about 1.2kg); 3 tbsp Carolina Smoke Beef Seasoning; 1 cup beef stock.\u003c\/p\u003e\n\u003cp style=\"margin:8px 0 4px;\"\u003e\u003cstrong\u003eDo this:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col style=\"margin:0 0 4px 20px;\"\u003e\n\u003cli\u003eTrim the silver skin and season the cheeks all over.\u003c\/li\u003e\n\u003cli\u003eSmoke at 120°C for 3 hours until a dark bark forms.\u003c\/li\u003e\n\u003cli\u003eMove to a tray with the stock, cover with foil and cook another 2–3 hours until probe-tender, around 95°C.\u003c\/li\u003e\n\u003cli\u003eRest 20 minutes, then shred or slice.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"margin:8px 0 0;\"\u003e\u003cstrong\u003eWhy it works:\u003c\/strong\u003e Cheeks need long, moist heat to break down all that connective tissue.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"CAROLINA SMOKE","offers":[{"title":"Default Title","offer_id":42726216368170,"sku":"CS-BEEF","price":26.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/CAROLINASMOKEBeef1.gif?v=1744550196","url":"https:\/\/www.therubhub.com.au\/en-nz\/products\/carolina-smoke-beef-seasoning-250g","provider":"THE RUB HUB","version":"1.0","type":"link"}