{"product_id":"elk-creek-delta-soul-fish-fry-mix-283g","title":"ELK CREEK: Delta Soul Fish Fry Mix – 283g","description":"\u003cdiv style=\"border:1px solid #ccc;border-radius:8px;padding:14px 16px;margin:0 0 18px;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003eAt a glance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eHeat:\u003c\/strong\u003e None\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 283g (10oz)\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Made in the USA (Oklahoma)\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eDietary:\u003c\/strong\u003e Contains wheat (per the brand's label) — always check the physical label\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eBest on:\u003c\/strong\u003e Fresh fish, catfish, seafood\u003c\/p\u003e\n\u003c\/div\u003e\u003ch2\u003eCrispy Southern fish fry, Delta style\u003c\/h2\u003e\n\u003cp\u003eDelta Soul is Elk Creek's fish fry mix — that crispy, golden finish only a proper cornmeal blend can deliver. It's built to turn your favourite fresh fish into a crunchy, Southern-style feed, straight out of the pan. Real Delta soul, no deep-South passport required.\u003c\/p\u003e\n\u003ch2\u003eThe flavour\u003c\/h2\u003e\n\u003cp\u003eSavoury and cornmeal-rich with a light Southern seasoning, designed for crunch and golden colour rather than heat. It's the classic fish-fry taste — crisp, moreish and made for a squeeze of lemon.\u003c\/p\u003e\n\u003ch2\u003eHow to cook with it\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eCoat fresh fish fillets — catfish, whiting, flathead, bream — and shallow or deep-fry.\u003c\/li\u003e\n\u003cli\u003eGreat on prawns, calamari and other seafood.\u003c\/li\u003e\n\u003cli\u003eUse for a crunchy Southern fish sandwich.\u003c\/li\u003e\n\u003cli\u003eServe with lemon, tartare and chips for the full fry-up.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eIn the pack\u003c\/h2\u003e\n\u003cp\u003eA cornmeal-based fry mix that clings to damp fish and crisps up to a golden, crunchy Southern crust in hot oil.\u003c\/p\u003e\n\u003ch2\u003eIngredients \u0026amp; Dietary\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients (from the brand's label):\u003c\/strong\u003e Enriched corn meal (niacin, thiamin mononitrate, riboflavin, reduced iron, folic acid), wheat flour (wheat flour, malted barley flour, niacin, iron, thiamin mononitrate, riboflavin), salt, spices, dehydrated garlic and onion, lemon powder, and corn starch.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDietary:\u003c\/strong\u003e Contains wheat (allergen statement on the brand's label); malted barley flour is also a listed ingredient. Always check the physical label.\u003c\/p\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eHow hot is it?\u003c\/strong\u003e None — it's a savoury, crispy Southern fish fry mix with no chilli heat.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is it best on?\u003c\/strong\u003e Fresh fish especially — catfish and white fish — plus prawns and calamari.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat gives it the crunch?\u003c\/strong\u003e A cornmeal-based blend that fries up crisp and golden.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhere is it made?\u003c\/strong\u003e Made in the USA, in Oklahoma.\u003c\/p\u003e\n\u003ch2\u003eThe Rub Smuggler's Verdict\u003c\/h2\u003e\n\u003cdiv style=\"margin-top:10px;overflow:hidden;\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/593_thumbs-up-crumbed-fish.png?width=440\" alt=\"Darryl Rubb, The Rub Smuggler\" width=\"220\" height=\"220\" loading=\"lazy\" style=\"width:220px;height:220px;float:right;margin:0;\"\u003e\u003cp style=\"margin:0;\"\u003eCornmeal contraband straight off the Delta — this is how you get a chip-shop crunch on fresh-caught fish at home. Fry it golden, squeeze a lemon, and if you want a Cajun kick, dust the fillets first with \u003ca href=\"\/en-nz\/products\/blues-hog-cajun-bayou-seasoning-184g-shaker\"\u003eBlues Hog Cajun Bayou Seasoning\u003c\/a\u003e. Rest of the haul's in the \u003ca href=\"\/en-nz\/collections\/elk-creek\"\u003eElk Creek stash\u003c\/a\u003e. Keep a few drops of \u003ca href=\"\/en-nz\/products\/mama-melisse-homemade-hot-sauce-200g\"\u003eThe Mama Hot Sauce\u003c\/a\u003e handy for anyone who wants a bit of heat.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"border:1px dashed #E8340A;border-radius:8px;padding:14px 16px;margin:24px 0 18px;clear:both;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003e🏴‍☠️ Darryl's Secret: Southern Fried Whiting Sangas\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 10px;\"\u003e\u003cem\u003eChip-shop crunch, backyard prices.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cstrong\u003eYou'll need:\u003c\/strong\u003e 4 whiting fillets; 1 cup Delta Soul Fish Fry Mix; ½ cup milk; Oil for shallow frying; 4 soft rolls, lettuce and lemon.\u003c\/p\u003e\n\u003cp style=\"margin:8px 0 4px;\"\u003e\u003cstrong\u003eDo this:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col style=\"margin:0 0 4px 20px;\"\u003e\n\u003cli\u003eDip each fillet in milk, then press into the fry mix to coat.\u003c\/li\u003e\n\u003cli\u003eShallow-fry in oil at 180°C for 2–3 minutes a side until golden and the fish flakes.\u003c\/li\u003e\n\u003cli\u003eDrain on a rack, then load into the rolls with lettuce and a squeeze of lemon.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"margin:8px 0 0;\"\u003e\u003cstrong\u003eWhy it works:\u003c\/strong\u003e The milk helps the cornmeal coating grip, and draining on a rack keeps it crisp.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"How hot is it?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"None — it's a savoury, crispy Southern fish fry mix with no chilli heat.\"}}, {\"@type\": \"Question\", \"name\": \"What is it best on?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Fresh fish especially — catfish and white fish — plus prawns and calamari.\"}}, {\"@type\": \"Question\", \"name\": \"What gives it the crunch?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"A cornmeal-based blend that fries up crisp and golden.\"}}, {\"@type\": \"Question\", \"name\": \"Where is it made?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Made in the USA, in Oklahoma.\"}}]}\u003c\/script\u003e","brand":"ELK CREEK","offers":[{"title":"Default Title","offer_id":44538405486634,"sku":"ELK-DELTA-SOUL-283","price":23.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/elk-creek-delta-soul-fish-fry-mix-283g-front.png?v=1787629629","url":"https:\/\/www.therubhub.com.au\/en-nz\/products\/elk-creek-delta-soul-fish-fry-mix-283g","provider":"THE RUB HUB","version":"1.0","type":"link"}