{"product_id":"hardcore-carnivore-meatymite-all-purpose-rub","title":"HARDCORE CARNIVORE: MeatyMite All-Purpose Rub","description":"\u003cdiv style=\"border:1px solid #ccc;border-radius:8px;padding:14px 16px;margin:0 0 18px;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003eAt a glance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eHeat:\u003c\/strong\u003e No heat — pure umami (Cool As · 0\/11)\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 280g shaker\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Manufactured in Australia\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eDietary:\u003c\/strong\u003e Contains gluten (yeast extract) per the stockist-listed ingredients — always check the physical label\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eBest on:\u003c\/strong\u003e Lamb roasts, brisket, beef ribs, eggs, gravy\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2\u003eMeatyMite: the Aussie-made umami bomb from Hardcore Carnivore\u003c\/h2\u003e\n\u003cp\u003eThe first Hardcore Carnivore rub manufactured right here in Australia — and exclusive to Australia. MeatyMite is a big, bold, savoury seasoning built around deep umami. If you love that iconic dark Aussie spread, this is its barbecue-rub cousin: moreish, salty-savoury and impossible to stop reaching for.\u003c\/p\u003e\n\u003ch3\u003eThe flavour\u003c\/h3\u003e\n\u003cp\u003eAll-in on savoury. A rich, malty, umami hit up front, rounded salt through the middle and a long, moreish finish. No heat — just deep, meaty flavour that makes everything taste more of itself.\u003c\/p\u003e\n\u003ch3\u003ePerfect on\u003c\/h3\u003e\n\u003cp\u003eRidiculously good on lamb roasts, brisket and beef ribs. Try it on scrambled eggs, stirred through gravy, over chicken tenders and pork shoulders — even a bowl of pho or a seared steak. Use it solo or layer it over another Hardcore Carnivore rub for extra depth.\u003c\/p\u003e\n\u003ch3\u003eIn the shaker\u003c\/h3\u003e\n\u003cp\u003eA savoury, free-running seasoning with a dark, umami-rich character. Works as an all-over base layer or a finishing dust.\u003c\/p\u003e\n\u003ch3\u003eThe lowdown\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients (as listed by Australian stockist Smoked BBQ Co):\u003c\/strong\u003e Salt, Yeast Extracts (Gluten), Sugar, Spices, Rice Flour, Flavour Enhancer (621), Colour (150d), Parsley, Anti-caking Agent (551), Rice Bran Oil.\u003cbr\u003e\n\u003cstrong\u003eDietary:\u003c\/strong\u003e Contains gluten (yeast extract). Please check the physical label.\u003cbr\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 280g.\u003cbr\u003e\n\u003cstrong\u003eOrigin:\u003c\/strong\u003e Manufactured in Australia.\u003cbr\u003e\n\u003cem\u003eAlways check the physical label for the most accurate ingredient, allergen and nutritional information.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch2\u003eThe Rub Smuggler's Verdict\u003c\/h2\u003e\n\u003cdiv style=\"margin-top:10px;overflow:hidden;\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/731_thumbs-up-burnt-ends.png?width=440\" alt=\"Darryl Rubb, The Rub Smuggler\" width=\"220\" height=\"220\" loading=\"lazy\" style=\"width:220px;height:220px;float:right;margin:0;\"\u003e\n\u003cp style=\"margin:0;\"\u003eAn Aussie umami hit smuggled straight off the home shelf — I put it on a lamb roast and had to guard the leftovers. Finish that lamb with a lick of \u003ca href=\"\/en-nz\/products\/heavenly-hell-lamb-almighty-bbq-glaze-250ml\"\u003eHeavenly Hell Lamb Almighty Glaze\u003c\/a\u003e, or shake it over a steak and stand a little \u003ca href=\"\/en-nz\/products\/bbq-mafia-the-don-steak-sauce-375ml\"\u003eBBQ Mafia The Don Steak Sauce\u003c\/a\u003e on the side.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"border:1px dashed #E8340A;border-radius:8px;padding:14px 16px;margin:24px 0 18px;clear:both;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003e🏴‍☠️ Darryl's Secret: Umami Bomb Roast Lamb Leg\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 10px;\"\u003e\u003cem\u003eSunday roast with a little Aussie swagger.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cstrong\u003eYou'll need:\u003c\/strong\u003e 2kg bone-in lamb leg; 3 tbsp Hardcore Carnivore MeatyMite; 2 tbsp olive oil; 4 garlic cloves, sliced.\u003c\/p\u003e\n\u003cp style=\"margin:8px 0 4px;\"\u003e\u003cstrong\u003eDo this:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col style=\"margin:0 0 4px 20px;\"\u003e\n\u003cli\u003eMake small cuts all over the lamb and push in the garlic slivers.\u003c\/li\u003e\n\u003cli\u003eRub with oil and coat evenly with MeatyMite, then rest 30 minutes.\u003c\/li\u003e\n\u003cli\u003eRoast or cook indirect at 160°C for 1½–2 hours until the thickest part reads 60°C for a blushing pink.\u003c\/li\u003e\n\u003cli\u003eRest 20 minutes under loose foil, then carve and stir the pan juices into your gravy.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp style=\"margin:8px 0 0;\"\u003e\u003cstrong\u003eWhy it works:\u003c\/strong\u003e The deep savoury rub seasons the outside while the gentle heat keeps the middle juicy.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"HARDCORE CARNIVORE","offers":[{"title":"Default Title","offer_id":44529641029674,"sku":null,"price":36.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/hardcore-carnivore-meatymite-all-purpose-rub-280g-front.png?v=1784602534","url":"https:\/\/www.therubhub.com.au\/en-nz\/products\/hardcore-carnivore-meatymite-all-purpose-rub","provider":"THE RUB HUB","version":"1.0","type":"link"}