{"product_id":"the-feedlot-cattle-call","title":"THE FEEDLOT: Cattle Call Rub – 220g","description":"\u003ch2\u003eThe tin that replaced the salt shaker\u003c\/h2\u003e\n\u003cp\u003eCattle Call wasn't built for one protein — it was built to be the thing you reach for instead of salt and pepper, full stop. Porcini mushrooms give it a natural umami depth that makes almost anything taste more like itself, which is exactly why it ends up in everything from steak to scrambled eggs.\u003c\/p\u003e\n\u003cdiv style=\"border:1px solid #ccc;border-radius:8px;padding:14px 16px;margin:0 0 18px;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003eAt a glance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eHeat:\u003c\/strong\u003e None — savoury and salt-forward, built for flavour rather than fire.\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 220g\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e The Feedlot (Australian BBQ rub \u0026amp; sauce maker).\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eDietary:\u003c\/strong\u003e Not published by the brand — check the physical label.\u003c\/p\u003e\n\u003cp style=\"margin:4px 0;\"\u003e\u003cstrong\u003eBest on:\u003c\/strong\u003e Beef, chicken, lamb, fish, roasted vegetables, scrambled eggs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2\u003eThe flavour\u003c\/h2\u003e\n\u003cp\u003eSalt and cracked pepper open things up, doing the job you'd expect from any good all-purpose seasoning.\u003c\/p\u003e\n\u003cp\u003ePorcini mushroom umami moves in through the middle, adding a savoury, almost meaty depth even to vegetables and eggs.\u003c\/p\u003e\n\u003cp\u003eThyme and paprika round out the finish, with a faint red pepper warmth trailing behind.\u003c\/p\u003e\n\u003ch2\u003eHow to cook with it\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eKeep it by the stove and use it in place of salt and pepper on eggs, roasts and pan sauces.\u003c\/li\u003e\n\u003cli\u003eSeason a whole roast chicken generously under and over the skin before it goes in the oven.\u003c\/li\u003e\n\u003cli\u003eToss through roasted vegetables before roasting for a savoury, seasoned crust.\u003c\/li\u003e\n\u003cli\u003eDust over pan-seared fish or prawns just before they hit the heat.\u003c\/li\u003e\n\u003cli\u003eLeft-field: stir a pinch into scrambled eggs or a homemade mayo for an instant umami lift.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eIn the jar\u003c\/h2\u003e\n\u003cp\u003eComes packaged in The Feedlot's signature kraft cardboard tube, with a dark mahogany-brown label band carrying the Cattle Call name and the brand's small Texas star emblem.\u003c\/p\u003e\n\u003ch2\u003eIngredients \u0026amp; Dietary\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e Salt, Pepper, Porcini Mushrooms, Garlic, Paprika, Red Pepper, Thyme\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDietary:\u003c\/strong\u003e No specific allergen claims are made by the brand — always check the physical label.\u003c\/p\u003e\n\u003ch2\u003eThe Rub Smuggler's Verdict\u003c\/h2\u003e\n\u003cdiv style=\"margin-top:10px;overflow:hidden;\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/177_amazed-pulling-beef-cheeks.png?width=440\" alt=\"Darryl Rubb, The Rub Smuggler\" width=\"220\" height=\"220\" loading=\"lazy\" style=\"width:220px;height:220px;float:right;margin:0;\"\u003e\n\u003cp\u003eRight, confession time from Darryl: this is the one that lives next to the stove at Rub Smuggler HQ, not in the pantry with the rest. Cattle Call's porcini-driven umami means it earns its keep on eggs, roasts and pan sauces alike, not just whatever's on the grill that night. Keep \u003ca href=\"\/en-nz\/products\/bbq-lab-true-blend-all-purpose-seasoning-salt\"\u003eBBQ LAB: True Blend\u003c\/a\u003e alongside it for a second all-purpose option when you want a change of pace, and if chicken's on the menu more often than beef, \u003ca href=\"\/en-nz\/products\/blackbear-bbq-chicken-rub\"\u003eBLACKBEAR BBQ: Chicken Rub\u003c\/a\u003e is worth having in the same drawer.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"border:1px dashed #E8340A;border-radius:8px;padding:14px 16px;margin:24px 0 18px;clear:both;\"\u003e\n\u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong\u003e🏴‍☠️ Darryl's Secret: Porcini Roast Chook\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 10px;\"\u003e\u003cem\u003eSalt and pepper, promoted.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 4px;\"\u003e\u003cstrong\u003eYou'll need:\u003c\/strong\u003e 1.8kg whole chicken; 2 tbsp The Feedlot Cattle Call Rub; 40g butter, softened; 1 lemon, halved.\u003c\/p\u003e\n\u003cp style=\"margin:8px 0 4px;\"\u003e\u003cstrong\u003eDo this:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col style=\"margin:0 0 4px 20px;\"\u003e\n\u003cli\u003eMix the butter with 1 tbsp rub and push it under the breast skin. Dust the rest over the outside.\u003c\/li\u003e\n\u003cli\u003ePut the lemon in the cavity and roast at 200°C for about 1 hour 15 minutes, until the thigh reads 75°C.\u003c\/li\u003e\n\u003cli\u003eRest 15 minutes and spoon the pan juices over the carve.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/div\u003e\n\u003ch2\u003eQuestions answered\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eIs Cattle Call rub spicy?\u003c\/strong\u003e\u003cbr\u003eNo — it's a savoury, salt-forward all-purpose rub with only a faint background warmth from red pepper.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat can I use Cattle Call rub on?\u003c\/strong\u003e\u003cbr\u003eAlmost anything — beef, chicken, lamb, fish, roasted vegetables and even scrambled eggs.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs it gluten free?\u003c\/strong\u003e\u003cbr\u003eThe Feedlot hasn't published full dietary or allergen details for this rub — check the physical label to confirm.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat size does it come in?\u003c\/strong\u003e\u003cbr\u003e220g.\u003c\/p\u003e\n\n\u003cscript type=\"application\/ld+json\"\u003e\n{ \"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [ {\"@type\": \"Question\", \"name\": \"Is Cattle Call rub spicy?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"No — it's a savoury, salt-forward all-purpose rub with only a faint background warmth from red pepper.\"}}, {\"@type\": \"Question\", \"name\": \"What can I use Cattle Call rub on?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Almost anything — beef, chicken, lamb, fish, roasted vegetables and even scrambled eggs.\"}}, {\"@type\": \"Question\", \"name\": \"Is it gluten free?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"The Feedlot hasn't published full dietary or allergen details for this rub — check the physical label to confirm.\"}}, {\"@type\": \"Question\", \"name\": \"What size does it come in?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"220g.\"}} ] }\n\u003c\/script\u003e","brand":"THE FEEDLOT","offers":[{"title":"Default Title","offer_id":40523671142442,"sku":null,"price":26.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0565\/8568\/2986\/files\/CattleCallSide.jpg?v=1687146241","url":"https:\/\/www.therubhub.com.au\/en-nz\/products\/the-feedlot-cattle-call","provider":"THE RUB HUB","version":"1.0","type":"link"}