Still experimenting with the collection, seems to be a great collection of rubs so far, the family like them,



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At a glance
Heat: None stated
Size: 170g (6oz) shaker
Origin: Hudson, Wisconsin, USA
Dietary: Vegan and gluten free (brand claim) — always check the physical label.
Best on: Burgers, chips, roast chicken, steak
Original Barbecue Booster is Croix Valley's foundational, all-purpose seasoning — the one built to sit on the bench next to the grill every single cook. It draws on the same steakhouse roots that turned a family recipe into a 20,000 square foot production facility back in Hudson, Wisconsin. If you only keep one shaker in the house, the brand built this one to be it.
Savoury and slightly sweet up front, with a classic barbecue backbone of paprika-style warmth and cracked pepper. The middle carries a rounded, umami-forward saltiness that reads as familiar rather than complicated. It finishes clean with a faint caramelised edge, the kind of note that makes a plain burger patty taste like it's already been on the grill for longer than it has.
A warm reddish-brown blend with a fine, even grind that pours steadily with no clumping. It builds a proper savoury crust on direct heat without scorching too fast, which makes it forgiving for cooks who like to season generously and walk away.
Ingredients (from the brand's label): Sugar, Granulated Garlic, Salt, Spices, Celery Seed, Herbs.
Contains: celery (as declared on the brand's label).
Dietary: Vegan and gluten free (brand claim) — always check the physical label.
Every kitchen needs one shaker you trust without reading the label twice, and this is Croix Valley's answer — savoury, a little sweet, built for burgers and steak alike. Press it into the patty rather than shaking and walking off, that's the whole difference. Team it with Fancy Hank's original BBQ sauce for a proper beef night. Dust the chips straight from the fryer, then dunk them in Republic Smash Sauce.
🏴☠️ Darryl's Secret: Steakhouse Roast Chook
Sunday roast, house-blend style.
You'll need: 1 whole chicken, about 1.6kg; 2 tbsp Original Barbecue Booster; 1 tbsp oil.
Do this:
What makes this different from Croix Valley's other boosters?
It's the original, all-purpose house blend — a classic, savoury barbecue flavour rather than a themed one like the Italian or Greek boosters.
Is it good on steak?
Yes — it's listed among the brand's best uses, along with burgers, chips and roast chicken.
We don't see many returns — but if something isn't right, get in touch and we'll work through it together. Our full returns process applies to orders within Australia, returned within 30 days of purchase in their original, unopened condition, with proof of purchase.
We're not able to offer refunds for change of mind, so please choose carefully before checking out. Clearance and run-out items are sold as final sale, and gift cards can't be returned or refunded under any circumstances. If your order arrives damaged, faulty, or isn't what you ordered, contact us with a few photos and we'll arrange the best fix.
Read our full Returns Policy for details.
We ship across Australia and to New Zealand. Shipping within Australia is a flat rate of $10 AUD, with the option to upgrade to Express at checkout. Orders to New Zealand are calculated by weight and shown at checkout. Orders are processed within 24 hours and typically shipped the next business day.
See our full Shipping Policy for estimated delivery timeframes by region.
Questions? Email info@therubhub.com.au — we're happy to help.
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How we rate vs other shops · hover a row
A$10 4–10 day delivery
Flat $10 shipping Australia-wide, and Google rates our delivery times and costs as great.
30-day returns for most items
Something not right? Unopened items can come back within 30 days, and damaged or faulty items are always sorted. No change-of-mind refunds.
Compared with other shops selling the same products
Google checks our prices against other stores stocking the same rubs and sauces, and we stack up well.
PayPal, Apple Pay + 2 more
Pay the way you like at checkout. Google rates our payment choices as exceptional.
How easy and safe the site is to shop
Google rates the shopping experience on The Rub Hub as exceptional.
Scored by Google · checked 8 Nov 2026
More about this shop on GoogleStill experimenting with the collection, seems to be a great collection of rubs so far, the family like them,
Taste is amazing & a great kick of heat for my wings! Will definitely buy again.
Darren suggested I layer this with the steer seasoning. Great advice, brisket was bloody delicious. Great product and great advice
10/10 no notes
Great service and advice when seeing you at meatstock and ordering online through the website. Delivery was fast and efficient
Great base rub for beef