Still experimenting with the collection, seems to be a great collection of rubs so far, the family like them,





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At a glance
Heat: Hot — fruity habanero warmth that builds rather than bites (Hub Heat 7/11)
Size: 148ml
Origin: Small-batch, handmade in Ballarat, Victoria
Dietary: Gluten free, dairy free and vegan (as stated on the label) — always check the physical label
Best on: Tacos, grilled beef and pork, eggs
Habanero Roja is Nomad Chilli Co's original — a fermented take on a Mexican salsa roja, built from local produce and the best imported chillies the crew could get their hands on. Every batch goes through a six-week ferment for real depth, not just heat. Triple silver-medal winner across the 2024 Tasmanian, Melbourne Royal and Sydney Royal food awards, and the sauce that sold out in a fortnight when it first appeared.
Ripe mango and sweet carrot lead in, warm and tropical. The middle brings smoky chipotle, guajillo and pasilla depth, and the finish is a clean, fruity habanero heat that builds rather than bites — savoury, tangy and moreish, never harsh.
A deep red, pourable sauce with a smooth, lightly textured body — thick enough to cling to a taco, loose enough to drizzle. Fermentation gives it a mellow, rounded tang under the chilli.
Ingredients: Tomato, onion, habanero, guajillo, pasilla, mango, carrot, chipotle, brown sugar, garlic, ginger, sea salt, black pepper, xanthan gum.
Dietary: Gluten free, dairy free and vegan, as stated on the label. Naturally fermented, no artificial preservatives as described by the maker. Allergens and full statement — always check the physical label.
How hot is Habanero Roja? It sits at a hot Hub Heat 7/11 — a fruity, building habanero heat balanced by mango and carrot, so it's warming rather than punishing.
Is Habanero Roja gluten free? Yes — the label states it is gluten free, dairy free and vegan. Always check the physical label if you have a severe allergy.
What do you use Habanero Roja on? It's built for tacos, grilled beef and pork, eggs and anything off the grill — a Latin-style finishing sauce with real fermented depth.
Word from the docks: this is the jar that turns a midweek taco night into a proper event. Char your meat with Butchers Axe El Hacha Tex Mex Seasoning, spoon Drunken Sailor Smokey Tomato Relish alongside, and let the Roja land last — it's a finisher, so hit it after the cook, not during.
🏴☠️ Darryl's Secret: Roja Carne Asada Tacos
Hot grill, cold drink, red sauce last.
You'll need: 600g skirt or flank steak; 1 lime, juiced; 2 tbsp olive oil; 8 small tortillas; 2 tbsp Habanero Roja, plus extra to serve.
Do this:
We don't see many returns — but if something isn't right, get in touch and we'll work through it together. Our full returns process applies to orders within Australia, returned within 30 days of purchase in their original, unopened condition, with proof of purchase.
We're not able to offer refunds for change of mind, so please choose carefully before checking out. Clearance and run-out items are sold as final sale, and gift cards can't be returned or refunded under any circumstances. If your order arrives damaged, faulty, or isn't what you ordered, contact us with a few photos and we'll arrange the best fix.
Read our full Returns Policy for details.
We ship across Australia and to New Zealand. Shipping within Australia is a flat rate of $10 AUD, with the option to upgrade to Express at checkout. Orders to New Zealand are calculated by weight and shown at checkout. Orders are processed within 24 hours and typically shipped the next business day.
See our full Shipping Policy for estimated delivery timeframes by region.
Questions? Email info@therubhub.com.au — we're happy to help.
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How we rate vs other shops · hover a row
A$10 4–10 day delivery
Flat $10 shipping Australia-wide, and Google rates our delivery times and costs as great.
30-day returns for most items
Something not right? Unopened items can come back within 30 days, and damaged or faulty items are always sorted. No change-of-mind refunds.
Compared with other shops selling the same products
Google checks our prices against other stores stocking the same rubs and sauces, and we stack up well.
PayPal, Apple Pay + 2 more
Pay the way you like at checkout. Google rates our payment choices as exceptional.
How easy and safe the site is to shop
Google rates the shopping experience on The Rub Hub as exceptional.
Scored by Google · checked 8 Nov 2026
More about this shop on GoogleTaste is amazing & a great kick of heat for my wings! Will definitely buy again.
Darren suggested I layer this with the steer seasoning. Great advice, brisket was bloody delicious. Great product and great advice
10/10 no notes
Great service and advice when seeing you at meatstock and ordering online through the website. Delivery was fast and efficient
Great base rub for beef
Still experimenting with the collection, seems to be a great collection of rubs so far, the family like them,