Jack Daniel's Fire BBQ Rub 320g shaker
Jack Daniel's brand logo, arched wordmark over the Old No. 7 roundel, black on transparent background

JACK DANIEL'S - Fire BBQ Rub | Hot & Peppery BBQ Seasoning | 320g

Rub Hub Heat Pack Ya Dacks — 7/11
 
 
 
 
 
 
 
 
 
 
 
BARELY
TICKLES
SOME
WARMTH
SHE'LL BE
RIGHT
COOKIN
NOW
GETTING
FRISKY
BLOODY
OATH
PACK YA
DACKS
FACE
MELTER
NOSTRIL
NUKER
HOLY
SHIT
RISKY
BIZ
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Hot, peppery BBQ rub for barbecue chicken, fried chicken and anything needing fire. Bold pepper heat, savoury spice, a sneaky hint of cinnamon. The range's heat-seeker.
Vendor: JACK DANIEL'S
SKU: JD01775
Availability: Many In Stock
Product type: Rub
$36.00
$36.00
Subtotal: $36.00

At a glance

Heat: Hot — strong, bold and peppery

Size: 11.3 oz (320g)

Origin: Made in the USA

Dietary: Gluten friendly · no MSG

Best on: BBQ chicken, fried chicken, anything needing fire

For those who like it hot

Strong, bold and peppery with just a hint of cinnamon — the Jack Daniel's® Fire BBQ Rub is the heat-seeker of the Lynchburg-inspired range. Ideal for barbecue chicken, happy on any entrée or side, before or after the grill.

The flavour

Bold pepper heat up front, a savoury spice mid-palate, and that sneaky whisper of cinnamon on the finish that keeps you guessing — and reaching back in.

How to cook with it

  • Barbecue chicken — its declared specialty
  • Mixed into batter for Southern fried chicken and other classics, per the brand
  • Dusted over wings, ribs and grilled corn
  • Any entrée or side that needs waking up

In the shaker

A deep red, pepper-heavy blend with genuine warmth. Not a novelty scorcher — a hot rub with actual flavour underneath.

Ingredients & Dietary

Ingredients: Salt, sugar, spices including chilli powder, smoked paprika, dehydrated garlic, natural Jack Daniel's Tennessee Whiskey flavour, yeast extract, citric acid, and not more than 2% tricalcium phosphate added to prevent caking (from the brand's label).

Dietary: Gluten friendly, no MSG (as stated by the brand) — always check the physical label.

The Rub Smuggler's Verdict

Darryl Rubb, The Rub Smuggler

Ooh. OOH. The cinnamon lulls you in and then the pepper reads you your rights. Batter up some Southern fried chicken with this in the mix and you'll understand why Tennessee guards its recipes. Cool down afterwards with a side of Atomic Chicken Blue Cheese Sauce, or don't cool down at all. Full consignment here. Dunk that fried chicken in Republic Honey BBQ Sauce if the table needs a sweet way out.

🏴‍☠️ Darryl's Secret: Fire-Battered Fried Chicken

Southern fried, with a warrant out.

You'll need: 1kg chicken thigh pieces; 1 cup buttermilk; 1 cup plain flour; 2 tbsp Fire BBQ Rub; Oil for deep-frying.

Do this:

  1. Soak the chicken in buttermilk in the fridge for 1 hour.
  2. Mix the flour and rub, then dredge each piece well, pressing the coating on.
  3. Fry at 170°C for 8–10 minutes until deep golden and 75°C inside. Drain on a rack.

Returns Policy

We don't see many returns — but if something isn't right, get in touch and we'll work through it together. Our full returns process applies to orders within Australia, returned within 30 days of purchase in their original, unopened condition, with proof of purchase.

We're not able to offer refunds for change of mind, so please choose carefully before checking out. Clearance and run-out items are sold as final sale, and gift cards can't be returned or refunded under any circumstances. If your order arrives damaged, faulty, or isn't what you ordered, contact us with a few photos and we'll arrange the best fix.

Read our full Returns Policy for details.

Shipping

We ship across Australia and to New Zealand. Shipping within Australia is a flat rate of $10 AUD, with the option to upgrade to Express at checkout. Orders to New Zealand are calculated by weight and shown at checkout. Orders are processed within 24 hours and typically shipped the next business day.

See our full Shipping Policy for estimated delivery timeframes by region.

Questions? Email info@therubhub.com.au — we're happy to help.

Jack Daniel's Fire BBQ Rub 320g shaker

JACK DANIEL'S - Fire BBQ Rub | Hot & Peppery BBQ Seasoning | 320g

$36.00

JACK DANIEL'S - Fire BBQ Rub | Hot & Peppery BBQ Seasoning | 320g

$36.00

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