BUTCHERS AXE: El Hacha Tex Mex Seasoning Rub – 165g

Wield the Tex-Mex axe

El Hacha is the Butchers Axe take on Texan-Mexican flavour — tomato, paprika and warm spice built to turn a midweek mince into a taco night worth talking about. Gringo or Tejano, it's the shake that drags your barbecue south of the border without setting anything on fire. Big flavour, easy heat.

The flavour

Spice leads — cumin-warm and earthy — with tomato powder bringing a savoury-sweet tang and paprika lending colour and gentle warmth. A touch of food acid keeps it bright, so it lands like a proper taco seasoning: bold, tangy and moreish rather than hot.

How to cook with it

• Brown beef or pork mince and stir it through heavily for instant taco or burrito filling.
• Rub chicken thighs and grill for smoky, Tex-Mex charred edges.
• Toss through corn, black beans or wedges before roasting.
• Season prawns and flash them hot for a quick taco topper.

In the shaker

A rusty red-brown blend, medium grind, flecked with dried veg and tomato. It dissolves into mince as it cooks and colours grilled meat a warm, appetising red.

Ingredients & Dietary

Ingredients: Spices, Salt, Sugar, Dehydrated Vegetables, Flavour Enhancer 621, Tomato Powder, Spice Extract Paprika 160c, Food Acid 330, Anti-caking Agents 551.

Dietary: No gluten-free claim is made; may contain traces of gluten, soy, milk, sesame, peanuts and tree nuts — always check the physical label.

FAQ

How hot is it? Mild — El Hacha is warm and tangy Tex-Mex spice, not a fiery chilli blend.

What's it best on? Taco and burrito mince, grilled chicken, pork, prawns and roast veg.

Is it gluten free? No gluten-free claim is made, and it may contain traces of gluten, soy, milk, sesame, peanuts and tree nuts — always check the physical label.

Where is it made? Made in Australia, in Melbourne.

The Rub Smuggler's Verdict

Darryl's orders: brown the mince hot and heavy-handed with El Hacha before it ever meets a shell. Warm a swipe of Taippan Oaxaca BBQ Sauce into the pan for a smoky-sweet base, then finish with a spoon of Nomad Salsa Macha Chilli Oil for crunch and a slow-building kick. Taco night just cleared customs.