MISTY GULLY: Brisket Rub

Competition-Built Brisket Rub for a Black, Bark-Forward Finish

Misty Gully Brisket Rub is an Australian-made BBQ brisket rub built with competition results in mind — a bold blend of activated charcoal, salt, sugar and spices that drives a deep, dark bark and rich beefy flavour on low-and-slow brisket.

Coat a whole packer edge to edge, work it into the point and flat, then smoke low and slow until that signature charcoal-black bark sets. Just as good on beef short ribs and chuck.

Proudly Australian Made — blended by Misty Gully, one of Australia's go-to BBQ brands.

Flavour Profile & Heat Rating

• Flavour profile: Savoury, beef-forward and lightly sweet with smoky depth from activated charcoal.
• Style: Low-and-slow competition brisket rub.
• Heat profile: Mild (1/5) — savoury, not spicy.
• Best on: Brisket, beef short ribs, chuck and big beef cuts.

Size, Format & How to Use It

• Format: Shaker — easy, even coverage over big cuts.
• Use as a rub: Pat the meat dry, add a binder if you like, coat generously and press in. Rest before it hits the smoker.
• Pro tip 1: The activated charcoal builds a dramatic black bark — go heavy for show-stopping colour.
• Pro tip 2: Spritz through the cook and add a light second coat at the wrap for extra bark.
• Storage: Keep sealed in a cool, dry spot out of direct sunlight.

Perfect Pairings & Rub Hub Serving Ideas

• Texas-style packer: Salt, this rub, smoke — let the beef do the talking.
• Beef short ribs: Coat heavily for dinosaur ribs with a glassy bark.
• Burnt ends: Cube the point, re-dust and glaze for candy-like bites.

Ingredients & Allergens

Spices, salt, sugar, flavour enhancer (621), activated charcoal, beef flavouring [salt, sugar, wheat cereal (gluten), flavour enhancer (621, 635), wheaten corn flour, colour (150d), hydrolysed vegetable protein, dehydrated vegetables, wheat fibre, spice extract (160c), rice bran oil], oregano.

Allergens: Contains gluten (wheat); may contain traces of soy, milk & peanuts.

Dietary: Always check the physical product label for the most current ingredient and allergen information before use.

Who This Is For + Summary

For backyard pitmasters and comp cooks chasing the perfect brisket. If brisket day is sacred, this belongs in your Rub Hub line-up.

Misty Gully Brisket Rub is a premium Australian-made competition brisket rub — activated charcoal, beef and spice for a black, bark-forward, low-and-slow brisket every time.