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At a glance
Heat: Hot — smoky, chilli-forward beef rub (about 6/10)
Size: 298g (10.5 oz shaker); confirm on the label
Origin: Made in the USA
Dietary: Contains soy — always check the physical label.
Best on: Steak, burgers, brisket, beef ribs
Cow Cover is Kosmos Q’s trophy-winning beef rub. Cow Cover Hot is the same rich, smoky blend with the chilli pepper cranked for a genuine kick — built for red meat that wants deep colour, bark and heat.
Savoury chilli, garlic and onion over a hickory-smoke base, with just enough sugar to balance. Red and rich up front, then a warm chilli finish that lingers without stealing the show.
A rich red rub with a medium grind and a smoky aroma. Heat sits around 6/10 — a genuine chilli kick over a smoky, savoury beef base.
Ingredients: Salt, Chilli Pepper & Other Spices, Sugar, Dehydrated Garlic & Onion, Paprika, Disodium Inosinate & Disodium Guanylate, Natural Hickory Smoke Flavour, Citric Acid, and not more than 2% Soybean Oil & Silicon Dioxide (added as processing aids).
Dietary: Contains soy. Always check the physical label for the current allergen and dietary information.
How hot is it? Hot — a genuine chilli kick above the original Cow Cover, balanced by the smoky, savoury beef base.
What's it best on? Steak, burgers, brisket and beef ribs; also great on pork.
Is it just for beef? No — it shines on red meat but works a treat on pork and burgers.
Where is it made? Made in the USA.

Darryl’s tip: for brisket, coat it the night before so the rub melts into the surface and sets a darker bark. Build the cook with Fancy Hanks Coffee & Molasses, then carve and serve with a smear of Tracklements Strong English Mustard to cut the richness. Raid the rest of the Kosmos Q stash while you’re here.
We offer refunds and/or exchanges, providing a request for return is received within 30 days of your order being delivered. Your item must be in its original packaging and in the same condition that you received it.
The return shipping costs will be the responsibility of you, the customer. For domestic orders (AUS & USA) a prepaid shipping label can be provided, with the associated costs being deducted from the refunded amount. International (Asia) returns will need to be arranged by the customer, and will require a tracking number.
Any refund or exchange will only be issued once the original item has been shipped back to us.
In the unlikely event you receive a defective or damaged item, we offer you the choice of a full refund or a replacement. We will cover all return shipping costs.
Please report any issue within 5 days of receiving your item. We kindly ask that you provide clear evidence of the fault or damage, so we can expedite your request efficiently.
Please refer to our full Refund Policy for more information
We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.
When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.
Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.
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