HARDCORE CARNIVORE: Steak Master Seasoning – 391g

Great steak deserves serious flavour

Hardcore Carnivore Steak Master loads up coarse black pepper, chunky garlic and smoked paprika with a touch of Worcestershire powder for bold, savoury steakhouse flavour. The coarse grind helps build a killer crust while boosting beef's natural richness. Shake it on and let the meat do the rest.

The flavour

Coarse black pepper and chunky garlic lead the way, smoked paprika brings a gentle smokiness through the middle, and Worcestershire powder underneath adds deep, savoury umami. No chilli heat here — it's all about crust and richness.

How to cook with it

• Season thick-cut steaks generously and sear hard over high heat — the coarse grind builds a proper crust.
• Great on a reverse-seared tomahawk or prime rib: coat it, cook low, then blast over direct heat to finish.
• Rub into burgers or a beef roast for an instant steakhouse upgrade.
• Let seasoned steaks sit uncovered for 30–40 minutes before cooking so the coat grips and the surface dries for a better sear.
• Rogue move: shake it over chips or roast potatoes for steakhouse-style spuds.

In the shaker

A coarse, savoury seasoning flecked with cracked pepper, garlic and smoked paprika. Built to sit up on the surface of a steak and crust hard under high heat.

Ingredients & Dietary

Ingredients: Salt, Garlic, Spices, Onion, Smoked Paprika, Worcestershire Powder (Dextrose, Caramel Colour, Yeast Extract, Garlic Powder, Salt, Spices, Cellulose Gum, Malic Acid, Natural Flavour, Maltodextrin, Onion Powder, Calcium Stearate), Silicon Dioxide (less than 2%, anti-caking).

Dietary: Gluten free, no MSG. Always check the physical label for allergens and the most accurate ingredient information.

The Rub Smuggler's Verdict

Word from the docks: this is the one for a proper steak night. Get it on thick, let it sit while the pan gets furious, then sear hard for that crust. Mop the offcuts with Smoke on Wheels Bootleg Bourbon BBQ Sauce, and put a sharp swipe of Drunken Sailor Raspberry & Wasabi Mustard on the side to cut the richness.

FAQ

When will Steak Master be available?
It's available to preorder now — get in early and we'll ship the moment stock lands at The Rub Hub.

What's it best on?
Steak, first and foremost — plus prime rib and burgers. Anywhere you want a bold, steakhouse-style crust.

Is it spicy?
No — there's no chilli heat. It's all savoury, peppery, steakhouse flavour.

Is it gluten free?
Yes — it's gluten free and MSG free. Always check the physical label for allergens.