Sliced smoked beef asado on a wood board

BRAZILIAN ASADO RUB

Salt, pepper, garlic, no compromise

The quintessential Asado classic — salt, pepper and garlic with a few hidden extras, built for steak, brisket and whole beast on the fire.

The quintessential Asado classic — salt, pepper, garlic for steak, brisket and whole beast.

Brazilian lifestyle photo

Brazilian FireSalt-crusted, skewered and sliced thick off the churrasco fire.

Brazilian

Fire first, salt second, nothing else in the way.

Brazilian churrasco is built around beef cooked hard over open flame or skewered on a spit, gaucho-style out of Rio Grande do Sul — rock salt forward, no fuss, letting the fire and the cut do the work rather than a heavy marinade doing it for you.

It is best on picanha, rump cap and beef ribs straight off the skewer or grill, on pork shoulder for a proper low-and-slow pulled pork, or on chicken and firm white fish cooked fast over coals in the Bahia style from Brazil's north-east coast.

Three real products cover it properly: start with Street BBQ's Brazilian Asado Rub for beef, brisket and steak; Taipan BBQ's Brazilian Pork for pulled pork and ribs; and Coast N Smoke's Bahia Barrels Rub for picanha, chicken and fish, built on the warm cumin-and-turmeric spice of Brazil's Bahia coast rather than the plain-salt Rio Grande do Sul style of the other two.

That is the genuine spread of Brazilian styles in one small range — a rock-salt purist rub for beef, a low-and-slow rub for pork, and a spiced Baiano seasoning for picanha and lighter proteins — not three versions of the same idea.

All three are honest, short ingredient lists true to the style, and Taipan's is vegan-friendly. Fire first, salt second, nothing else in the way.

Explore more: our American Import and beef collections.