Atomic Chicken Charcoal Chicken Seasoning Rub with a whole charcoal-roasted rotisserie chicken on the spit
Atomic Chicken CHARCOAL CHICKEN RUB

Sunday charcoal shop, at home

Deep, smoky and herby with that unmistakable chargrilled charcoal-chicken-shop flavour — rub it generously under the skin of a whole bird for a proper roast without leaving the backyard.

Deep, smoky, herby charcoal-chicken-shop flavour — rub under the skin for a proper roast at home.

Atomic Chicken Charcoal Chicken Seasoning Rub 280g shaker
SHOP NOWShop the range
Craggy dry-rub bark on smoked beef brisket, sliced to show the smoke ring lifestyle photo

Rub-StyleCraggy dry-rub bark, cracked open to show the smoke and juice beneath.

Rubs (Legacy – see BBQ Rubs)

Every protein, every heat level, one dry-rub aisle.

BBQ Rubs is our full dry-rub aisle — every spice blend we stock, cutting across beef, chicken, pork, lamb and anything else headed for a smoker or grill. Where our protein pages sort rubs by what you're cooking, this is the type page: the rub is the star, whatever it's going on.

A rub goes on dry before the cook — some brands suggest a light binder like mustard first, most don't. Pat it on, let it sit, then it's onto the heat: a hot pan or grill gives a fast sear and crust in minutes, while low-and-slow smoking over hours turns that layer into proper bark. Start with Meat Church's The Gospel for an all-purpose rub across beef, chicken and pork, Hardcore Carnivore's Black Rub as a genuine bark-builder for brisket and beef ribs, or Butchers Axe's Big Bark Rub for a Melbourne-made take on the same crust.

It's a real mix of imported and homegrown: US competition names sit alongside Australian everyday shakers, and heat runs just as wide — from no-heat, no-MSG all-rounders to Emu's Rub Jerk Rub, an extra-hot Aussie-made option. Most of the range is gluten free, with plenty of MSG-free and sugar-free options mixed through. Every protein, every heat level, one dry-rub aisle.

Explore more: our all-purpose seasoning and something hotter collections.

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  • HOT MOVERBEST SELLER
    Atomic Chicken Charcoal Chicken Seasoning Rub 280g, front of shaker on transparent backgroundAtomic Chicken Charcoal Chicken Seasoning Rub 280g — whole charcoal-roasted rotisserie chicken on a board with roast potatoes beside the shakerAtomic Chicken Charcoal Chicken Seasoning Rub 280g — seasoning shaken over a raw whole chicken, spice grains frozen mid-airAtomic Chicken Charcoal Chicken Seasoning Rub 280g — man rubbing seasoning onto a raw whole chicken beside the rotisserie at sunsetAtomic Chicken barbecue brand logo, red wordmark with a fried drumstick atom and blue orbit rings, on transparent backgroundAtomic Chicken Charcoal Chicken Seasoning Rub 280g, side label detail, transparent backgroundAtomic Chicken Charcoal Chicken Seasoning Rub 280g, ingredients and nutrition panel, transparent background
    ATOMIC CHICKEN
    Charcoal Chicken Seasoning Rub – 280g
    Charcoal chicken seasoning for whole roast birds, thighs and roast spuds. Smoky, chargrilled and herby, savoury rather than spicy. Skip the Sunday chicken shop queue.
    $17.00
    $17.00
  • HOT MOVERBEST SELLER
    Hardcore Carnivore Black beef rub 368g shaker, front of pack on transparent backgroundHardcore Carnivore Black beef rub 368g shaker — activated-charcoal rubHardcore Carnivore Black beef rub 368g — activated-charcoal beef seasoning shakerHardcore Carnivore Black beef rub 368g — tri-tip beef seasoned and cooked with the rubHardcore Carnivore Black beef rub 368g — picanha coated in the jet-black charcoal rubHardcore Carnivore Black beef rub 368g — product information panelHardcore Carnivore Black beef rub 368g — ingredients and nutrition panelHardcore Carnivore brand logo, red and white shield crest with three stars, on transparent background
    HARDCORE CARNIVORE
    Black Rub – 368g
    Jess Pryles' best-selling Texas beef rub for brisket and steak. Coarse pepper and garlic, no chilli, plus activated charcoal for a jet-black, competition-grade bark.
    $28.00
    $28.00
  • BEST SELLER
    Four Saucemen The White Rub 300g all-purpose BBQ rub, front of shakerFour Saucemen The White Rub - whole roast chicken with golden seasoned skinFour Saucemen The White Rub - tray of golden roasted potatoes and vegetablesFour Saucemen barbecue brand logo, four animal-head crests, New Zealand BBQ, black on transparent background
    FOUR SAUCEMEN
    The White Rub All Purpose BBQ Rub - 300g
    Gluten-free NZ all-purpose BBQ rub for chook, pork, veg and steak. Savoury garlic, salt and a whisper of pepper, no chilli. The quiet base layer under every bolder rub.
    $22.00
    $22.00
  • BEST SELLER
    Hardcore Carnivore Red all-purpose rub 311g shaker, front of pack on transparent backgroundHardcore Carnivore Red all-purpose rub, lifestyleHardcore Carnivore Red rub seasoning on foodPork ribs seasoned with Hardcore Carnivore Red rubHardcore Carnivore brand logo, red and white shield crest with three stars, on transparent background
    HARDCORE CARNIVORE
    Red Rub – 311g
    A Texas-made all-purpose BBQ rub for pork, chicken, beef and wings. Garlic, coarse pepper and paprika with a whisper of chilli. Competition BBQ's best-kept secret.
    $28.00
    $28.00
  • CLEARANCE -60%
    Kosmos Q Hot Dirty Bird Rub 312g front of packKosmos Q barbecue brand logo
    KOSMOS Q
    Hot Dirty Bird Rub – 312g
    Sweet-heat chicken rub for wings, thighs, turkey and pork ribs. Brown sugar, paprika and garlic, then chilli builds a lingering medium warmth. Rich colour, serious bark.
    $11.20
    $28.00
    $11.20
    Save $16.80
  • BEST SELLER
    Butchers Axe Big Bark charcoal beef rub 190g shaker, front label, product only on transparent backgroundWhole smoked beef brisket with a dark peppery bark, cooked by Butchers Axe BBQ MelbourneStacked beef burger with a bark-edged patty, cheese and slaw, cooked by Butchers Axe BBQ MelbourneButchers Axe barbecue brand logo, Low 'n' Slow bull head and crossed cleavers roundel in cursive script on white disc, transparent backgroundButchers Axe Big Bark beef rub 190g shaker, side label detail, transparent backgroundButchers Axe Big Bark beef rub 190g shaker, ingredients and nutrition panel, transparent background
    BUTCHERS AXE
    Big Bark Rub – 190g
    Competition beef rub for brisket, ribs, steak and burgers, turned jet-black by activated charcoal. Savoury, gently sweet, no heat. Bark dark enough to impress judges.
    $16.00
    $16.00
  • HOT MOVERBEST SELLER
    Hardcore Carnivore Sweet BBQ rub 347g shaker, front of pack on transparent backgroundHardcore Carnivore Sweet BBQ rub, ingredients side of packHardcore Carnivore Sweet BBQ rub, nutrition information side of packHardcore Carnivore brand logo, red and white shield crest with three stars, on transparent background
    HARDCORE CARNIVORE
    Sweet BBQ Rub – 347g
    A Texas-made sweet BBQ rub for pork butts, ribs and chicken. Brown sugar, paprika, garlic and a subtle mustard tang, no heat. Caramelises into a sticky, glossy bark.
    $28.00
    $28.00
  • BEST SELLER
    Smokes Brisket Black beef BBQ rub 270g, front of shaker on transparent backgroundSmokes Brisket Black beef BBQ rub 270g, side of shaker, transparent backgroundSmokes Brisket Black beef BBQ rub 270g, ingredients and nutrition panel, transparent backgroundSmokes Brisket Black beef BBQ rub — sliced smoked brisket with a dark coffee-pepper bark and pink smoke ring on a boardSmokes Brisket Black beef BBQ rub — reverse-seared ribeye steaks with a dark peppery crust over charcoalSmokes Seasoning + Rubs barbecue brand logo, distressed flame stamp roundel, white on transparent background
    SMOKES SEASONING
    Brisket Black BBQ Rub – 270g
    Coffee-infused beef rub for brisket, steak, burgers and game, crafted in Canada. Roasty, savoury and mild. Near-black bark that makes beef taste beefier.
    $25.00
    $25.00
  • BEST SELLER
    Coast n Smoke Winki-POP Dust seasoning 170g, front of shaker on transparent backgroundCoast n Smoke Winki-POP Dust — pile of grilled chicken wings with crisp golden skin dusted in the seasoningCoast n Smoke Winki-POP Dust — crisp chicken wings caught mid-toss in a bowl, glossy skin glisteningCoast n Smoke Winki-POP Dust — cook dusting raw chicken wings heavily with the seasoning on a trayCoast N Smoke barbecue brand logo, C and S monogram, Victorian south-west coast, on transparent background
    COAST N SMOKE
    Winki-POP Dust Seasoning Rub – 170g
    All-rounder rub for wings, pork, seafood and veg, twice an Aussie Barbecue Rub Awards finalist. Sweet, smoky ancho and chipotle, mild. Wings and prawns, handled.
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    $15.00
  • CLEARANCE -60%
    Kosmos Q Cow Cover Hot Rub 298g front of pack
    KOSMOS Q
    Cow Cover Hot Rub – 298g
    Hot beef rub for steak, burgers, brisket and beef ribs. Savoury chilli, garlic and hickory smoke with a proper kick that lingers. Deep red colour and bark, turned up.
    $11.20
    $28.00
    $11.20
    Save $16.80
  • Meat Church Honey Hog 354g BBQ rub — front of shaker on transparent backgroundMeat Church Honey Hog 354g BBQ rub — left side viewMeat Church Honey Hog 354g BBQ rub — right side viewMeat Church Honey Hog 354g — sticky honey-glazed smoked pork ribs on a carving board in an Australian backyard at golden hourMeat Church Honey Hog 354g — shaking sweet rub onto a fresh rack of pork spare ribs on a kitchen butcher's blockMeat Church Honey Hog 354g — honey-glazed pork ribs, honey and rub frozen mid-explosion over a Texas ranch picnic tableMeat Church Honey Hog — Meat Church brand logo, 3D frosted wordmark, on transparent background
    MEAT CHURCH
    Honey Hog – Sweet Pork & Poultry BBQ Rub (354g)
    The original sweet Meat Church rub for pork ribs, pulled pork, poultry and veg. Honeyed sweetness, paprika, savoury garlic finish, mild. Rust-red bark on every rack.
    $28.00
    $28.00
  • BEST SELLER
    Stef the Maori Rub One Out 240g all purpose seasoning, front of shaker, high-resolutionStef the Maori Rub One Out all purpose seasoning — thick scotch fillet steak searing on a cast-iron grill, shaker besideStef the Maori Rub One Out all purpose seasoning — tray of golden roast potatoes and pumpkin fresh from the ovenStef the Maori barbecue brand logo, Frost 3D
    STEF THE MAORI
    Rub One Out All Purpose Seasoning Rub - 240g
    NZ-designed, Aussie-made all-purpose rub for steak, chook, veg and seafood. Clean salt, garlic, onion and pepper, mild. The cheeky mate that makes you the hero.
    $23.00
    $23.00
  • BEST SELLER
    Smokes Cherry Chipotle BBQ rub 230g, front of shaker on transparent backgroundSmokes Cherry Chipotle BBQ rub 230g, side of shaker, transparent backgroundSmokes Cherry Chipotle BBQ rub 230g, ingredients and nutrition panel, transparent backgroundSmokes Cherry Chipotle BBQ rub — pork ribs with a glossy ruby-red bark on a kamado grillSmokes Cherry Chipotle BBQ rub — grilled chicken wings and thighs with a sticky ruby chipotle-cherry glazeSmokes Seasoning + Rubs barbecue brand logo, distressed flame stamp roundel, white on transparent background
    SMOKES SEASONING
    Cherry Chipotle BBQ Rub – 230g
    Cherry chipotle BBQ rub for pork ribs, chicken, wings and short ribs. Big cherry, chipotle smoke and a sour twist, hot raw, softer cooked. Glossy bark, serious ribs.
    $25.00
    $25.00
  • BEST SELLER
    Low n Slow Basics Steak Shooter beef rub 250g, front of shaker on transparent backgroundLow n Slow Basics Steak Shooter beef rub 250g, left side of shaker, transparent backgroundLow n Slow Basics Steak Shooter beef rub 250g, right side and label detail, transparent backgroundLow n Slow Basics Steak Shooter beef rub — a seared scotch fillet steak with a dark savoury crust resting on a wooden boardLow n Slow Basics Steak Shooter beef rub — sliced smoked beef brisket with a peppery bark and smoke ring on butcher paperLow n Slow Basics brand logo, chrome ring with a kettle smoker and glowing coal, black on transparent background
    LOW N SLOW BASICS
    Steak Shooter Rub – 250g
    Aaron Palmer's beef rub for steaks, brisket, burgers and beef ribs. Salt-forward and savoury, gentle spice, no chilli burn. Deep mahogany colour on any cut.
    $20.00
    $20.00
  • BEST SELLER
    Hardcore Carnivore Chilli Lime rub 340g shaker, front of pack on transparent backgroundHardcore Carnivore Chilli Lime rub, ingredients side of packHardcore Carnivore Chilli Lime rub, nutrition information side of packHardcore Carnivore Chilli Lime seasoning on food, lifestyleChicken wings with Hardcore Carnivore Chilli Lime seasoningHardcore Carnivore brand logo, red and white shield crest with three stars, on transparent background
    HARDCORE CARNIVORE
    Chilli Lime (Meatchelada) Rub – 340g
    A zesty Texas seasoning for tacos, fajitas, wings and oysters. Real lime tang over earthy chilli, mild-to-medium heat. Sunshine in a shaker, ripper on margarita rims.
    $28.00
    $28.00
  • Atomic Chicken Jamaican Jerk Seasoning Rub 220g, front of shaker on transparent backgroundAtomic Chicken Jamaican Jerk Seasoning Rub 220g — charred jerk chicken thighs on the grill with thyme and lime at sunsetAtomic Chicken Jamaican Jerk Seasoning Rub 220g — seasoning shaken over raw chicken thighs on a flaming grill, spice frozen mid-airAtomic Chicken Jamaican Jerk Seasoning Rub 220g — man rubbing jerk seasoning onto raw chicken thighs beside the grill at sunsetAtomic Chicken barbecue brand logo, red wordmark with a fried drumstick atom and blue orbit rings, on transparent backgroundAtomic Chicken Jamaican Jerk Seasoning Rub 220g, side label detail, transparent backgroundAtomic Chicken Jamaican Jerk Seasoning Rub 220g, ingredients and nutrition panel, transparent background
    ATOMIC CHICKEN
    Jamaican Jerk Seasoning Rub – 220g
    Jamaican jerk seasoning for chicken, pork and prawns. Earthy jerk spice, thyme, garlic and onion with a warming, mild-to-medium heat. A Kingston street grill, out back.
    $17.00
    $17.00
  • Butchers Axe Hunter Lamb and Game Rub 165g shaker, front label, product only on transparent backgroundButchers Axe barbecue brand logo, Low 'n' Slow bull head and crossed cleavers roundel in cursive script on white disc, transparent backgroundButchers Axe Hunter Lamb and Game Rub 165g shaker, side label detail, transparent backgroundButchers Axe Hunter Lamb and Game Rub 165g shaker, ingredients and nutrition panel, transparent background
    BUTCHERS AXE
    Hunter Lamb and Game Rub – 165g
    Melbourne-made rub for lamb shoulder, chops, venison and wild game. Savoury and herby with a quiet roasted coffee note, no chilli. Built for the meats that fight back.
    $16.00
    $16.00
  • Back Order
    Meat Church The Gospel 354g all-purpose BBQ rub — front of shaker on transparent backgroundMeat Church The Gospel 354g all-purpose BBQ rub — left side viewMeat Church The Gospel 354g all-purpose BBQ rub — right side viewMeat Church The Gospel 354g — chargrilled king prawn skewers with grilled lemon and blistered tomatoes in an Aussie backyardMeat Church The Gospel 354g — cook sprinkling paprika rub over a whole raw chicken beside a kettle barbecueMeat Church The Gospel 354g — smoked chicken, prawn, potato wedges and capsicum frozen mid-explosion in a cloud of paprika rubMeat Church The Gospel — Meat Church brand logo, 3D frosted wordmark, on transparent background
    MEAT CHURCH
    The Gospel – All-Purpose BBQ Rub (354g)
    Do-everything BBQ rub for beef, chicken, pork, seafood and veg. Paprika warmth, garlic depth, savoury-sweet balance, gentle heat. The shaker Meat Church fans hoard.
    $28.00
    $28.00
  • SinsQue Black Mamba Charcoal Rub 250g beef rub — front of shaker on transparent backgroundSinsQue Black Mamba Charcoal Rub 250g beef rub — side label detail, transparent backgroundSinsQue Black Mamba Charcoal Rub 250g beef rub — ingredients and nutrition panel, transparent backgroundSins Que barbecue brand logo, flaming crossed-knives emblem, black on transparent background
    SINSQUE
    Black Mamba Charcoal Rub – 250g
    Charcoal beef rub for steak, brisket and beef ribs. Big black pepper and garlic with a smoky, mineral edge, no chilli. Bark so black it looks dangerous.
    $20.00
    $20.00
  • Award winning
    Rum and Que Bull Dust All Purpose Rub 200gRum and Que Bull Dust all purpose rub — roasted pumpkin, brown rice and feta salad with the shaker alongsideRum and Que barbecue brand logo, 3D embossed black bull's head with curved horns over the RUM AND QUE wordmark, white die-cut sticker outline, on transparent background
    RUM AND QUE
    Bull Dust All Purpose Rub – 200g
    All-purpose BBQ rub from New Zealand for steak, brisket and beef ribs, plus pork, chicken and veg. Roasted garlic, savoury, mild. The workhorse that makes beef sing.
    $18.00
    $18.00

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$18.00
HOT MOVERBEST SELLER
Atomic Chicken Chicken Salt Seasoning 330g, front of shaker on transparent backgroundAtomic Chicken Chicken Salt Seasoning 330g — hot chips in a paper cone being showered with chicken salt at a backyard picnic tableAtomic Chicken Chicken Salt Seasoning 330g — chicken salt shaken over a bowl of chips, seasoning frozen mid-airAtomic Chicken Chicken Salt Seasoning 330g — home cook seasoning a spit-roasted whole chicken on the barbecueAtomic Chicken barbecue brand logo, red wordmark with a fried drumstick atom and blue orbit rings, on transparent backgroundAtomic Chicken Chicken Salt Seasoning 330g, side label detail, transparent backgroundAtomic Chicken Chicken Salt Seasoning 330g, ingredients and nutrition panel, transparent background
ATOMIC CHICKEN
Chicken Salt Seasoning – 330g
Aussie chicken salt for hot chips, roast chook and popcorn. Salty, faintly sweet, umami-rich, a whisper of warm spice, no heat. Takeaway-shop flavour in a 330g shaker.
$12.00
$12.00
BEST SELLER
Atomic Chicken Buffalo Hot Sauce 250ml, front of bottle on transparent backgroundAtomic Chicken Buffalo Hot Sauce 250ml — bowl of glossy buffalo wings with blue cheese dip and celeryAtomic Chicken Buffalo Hot Sauce 250ml — sauce pouring over crispy fried wings, frozen mid-splashAtomic Chicken Buffalo Hot Sauce 250ml — hands tossing buffalo wings in a bowl beside the bottleAtomic Chicken barbecue brand logo, red wordmark with a fried drumstick atom and blue orbit rings, on transparent backgroundAtomic Chicken Buffalo Hot Sauce 250ml, bottle side view, transparent backgroundAtomic Chicken Buffalo Hot Sauce 250ml, back label and nutrition panel, transparent background
ATOMIC CHICKEN
Buffalo Hot Sauce – 250ml
Buffalo hot sauce for wings, burgers and loaded fries. Sweet tomato and molasses, tangy vinegar and Worcestershire, mild-medium warmth. Grab napkins.
$14.00
$14.00
Meat Church Chicken Fried Steak Breading 283g southern-style coating — front of packMeat Church Chicken Fried Steak Breading 283g — crunchy golden chicken fried steaks smothered in peppered country gravy with mash and green beansMeat Church Chicken Fried Steak Breading 283g — pressing a beef cube steak into a tray of seasoned breading beside an egg washMeat Church Chicken Fried Steak Breading 283g — crispy chicken fried steak flying apart in a splash of peppered gravy and breading crumbsMeat Church Chicken Fried Steak Breading 283g coating — product showcase animationMeat Church Chicken Fried Steak Breading — Meat Church brand logo, white script wordmark, on transparent background
MEAT CHURCH
Chicken Fried Steak Breading – Southern-Style Crunch for Chicken, Steak & Pork (283g)
Southern-style breading for chicken fried steak, fried chicken and schnitzels. Savoury seasoning, light garlic, zero heat. Deep fry, shallow fry or air fry, all crunch.
$20.00
$20.00

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3099 Jerky Acide Atomic Chicken BBQ Lab BBQ Mafia Bear & Burtons W Sauce Black Market Blackbear BBQ Blend Smoked Honey Blues Hog Boars Night Out Booma's BBQ Butcher BBQ Butchers Axe Carnivore Society Carolina Smoke Cattleman's Grill ChamCham Sauce Chuck Hughes Chuds BBQ COAST N SMOKE Cobra Chilli Croix Valley Danny Balboas DC Cartel Drunken Sailor El Chori Elk Creek Ember Republic Emus Rub Falksalt Fancy Hank's Flavour & Spice Foo Chilli Company Four Monkeys BBQ Four Saucemen Goan Cuisine Gran Luchito Hardcore Carnivore Heavenly Hell Jack Daniel's Jimmy Brisket John Henrys Kosmos Q Lillie's Q Little Brixton Looftlighter Loot N' Booty Low N Slow Basics Mama Melisse MCADVENTURES Meat Church Meat Mitch Middle Kingdom Misty Gully Mitch's Preserves Mudgeeraba Spices Natural Smoke Nomad Chilli Co Old Bones Chilli CoOutlaw Barbecue Pitmastery Plowboys BBQ Proud Phoenix & Co Republic Rum and Que SINSQUE Smoke on Wheels SMOKES SEASONING Smokin Hoggz Smokin Mangoes BBQ Smoky Pastures Spicetub Stef the Maori Street BBQ SuckleBusters Taipan BBQ Tajín Tamco The Feedlot Three Little Pigs BBQ Tillman's Barbecue Tracklements Tuffy Stone Uncle Mungos